A journey is way easier with a map.
My map begins with primary and secondary research techniques. With insights and a clear picture of my end consumer, I strategise my way to tackle problems that need solving – both functional and aesthetic.
With great attention to detail, I then start designing how my website or product looks, behaves and interacts to meet the goals set in my research stage.
A thorough evaluation process helps me review my designs and not lose sight of the product’s purpose. To achieve the desired result, I keep myself open to going back to the drawing board when required.
Finally, I close every project with detailed documentation that helps developers to understand my vision, building a partnership of trust and understanding for future collaborations